'Hitch' is the story of a dating coach, Alex Hitchens, who mentors a bumbling client, Albert, who hopes to win the heart of the glamorous Allegra Cole. While Albert makes some progress, Hitchens faces his own romantic setbacks when his proven techniques fail to work on Sara Melas, a tabloid reporter digging for dirt on Allegra Cole's love life. Will Hitchens be able to help mingle Albert and Allegra?